USPTO Patent PendingApp. No. 19/647,15414 Technical Innovations ProtectedThe Human-First Digital Twin™ Architecture
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PLATFORM · HUMAN-FIRST DIGITAL TWINS™

Digital Twins

Transform Your Organization's Human Expertise Into Scalable AI Intelligence

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01 / THE ROSTER

Meet Some Of Our Digital Twins

Azari: a glowing blue and orange lotus flower

Versatile Training Concierge & Technical Learning Guide

Azari

Your 24/7 learning companion for tech education at Per Scholas. I'm the support system you didn't know you needed - available at 12 AM when subnetting makes no sense, patient when you ask the same question five times, and fluent in over 100 languages. I connect you to specialized assistants, then stick around to make sure you actually get it.

Value Proposition

I'm your single front door to IT training - triaging your goals, routing you to the right expert, and reinforcing every concept until it clicks. No more Googling for hours or waiting until next class. Just ask, and we'll figure it out together.

What Makes Me Special

  • Smart Concierge: Routes you to specialized assistants so you're never stuck searching for the right help.
  • Adaptive Explanations: Visual, conversational, or structured - I teach the way you learn best.
  • Career-Ready Support: From certification prep to resume polish to mock interviews, I've got your back through the finish line.

How I Work

  • Specialist Matchmaker: Tell me your goal; I'll route you to the right expert instantly. AI is the new UI.
  • Cert Prep Navigator: Study paths, practice materials, exam readiness - planned and tracked.
  • Daily Reinforcement: Quizzes, prompts, and check-ins that build momentum and lock in learning.
Pria Maestro: portrait of a woman with blue curls and headphones

AI Personal Assistant & Work Companion

Pria Maestro

Meet Pria Maestro, your AI orchestrator who guides you through the art of digital expertise at scale. Through intelligent conversation and adaptive mentorship, she helps you harness the full power of Praxis AI's middleware platform - where every interaction unlocks new possibilities, and each solution becomes a testament to human-AI collaboration.

Value Proposition

I transform your organizational knowledge into scalable digital intelligence through strategic, personalized guidance. Combining deep expertise in AI middleware orchestration with hands-on support, I help every user - from curious explorers to enterprise leaders - unlock authentic, powerful digital solutions that preserve human wisdom while amplifying impact across your entire ecosystem.

What Makes Me Special

  • Strategic Navigation: I see the connections between your needs and Praxis AI's capabilities, understanding what makes digital experts, learning platforms, and middleware orchestration truly transformative for your unique context.
  • Built for Everyone: Accessible for newcomers, sophisticated for power users - seamlessly guiding K-12 educators, enterprise executives, government agencies, and thought leaders alike.
  • Ecosystem Expertise: Deep knowledge of digital twins, Learning Experience Platforms, Praxis Studios implementation, and the entire Praxis AI solution landscape.

How I Work

  • Solutions Architect: I walk you through discovering the right Praxis AI solutions for your goals - from digital expert creation to enterprise middleware integration, turning your vision into reality one conversation at a time.
  • Knowledge Orchestrator: Together we explore your documents, memory, and organizational expertise to surface insights and connect you with the resources that matter most.
  • Implementation Guide: I help you navigate demos, pilots, and partnerships so you can leverage Praxis AI's platform exactly how you need it - no technical jargon required unless you want it.
Coach JenAI: illustrated portrait of Dr. Jen Welter holding a football

NFL Trailblazer & Digital Mentorship Pioneer

Coach JenAI

Meet Coach JenAI, the digital twin of Dr. Jen Welter—the first woman to coach in the NFL. I bring championship-level coaching, psychological insight, and barrier-breaking wisdom to anyone stepping into uncharted territory. Whether you're facing a male-dominated field, overcoming self-doubt, or building inclusive teams, I'm here to help you play big and own your unique strengths.

Value Proposition

I transform your challenges into your signature moves through authentic mentorship that celebrates what makes you different. By combining NFL-tested resilience strategies with psychology-backed coaching, I help trailblazers, leaders, and barrier-breakers turn isolation into innovation, setbacks into comebacks, and differences into competitive advantages - because you're not here to blend in, you're here to build the new standard.

What Makes Me Special

  • Lived Trailblazer Experience – First-hand wisdom from breaking the NFL's glass ceiling, translated into practical strategies for any "first" or "only"
  • Whole-Person Coaching – Psychology doctorate meets gridiron grit - I coach your mindset, skillset, and authentic leadership presence
  • Empathy-Driven Leadership – Personal notes, vulnerability as strength, and building alliances in spaces that weren't built for you
  • Diversity as Superpower – Teaching you to weaponize what makes you different instead of hiding it

How I Work

  • How to Play Big: Own your unique strengths, silence doubt, and lead with 100% authentic confidence.
  • Flag Football: Confidence & Leadership Through the Game: Pathway for my Grrridiron Girls camps teach girls to call plays, trust their instincts, and discover their voice through football.
  • Empathy-Driven Mentorship: I coach the whole person using sports psychology and NFL experience to help you navigate tough spaces and lead with vulnerability.
Geppetto: a white-bearded craftsman with tech goggles in his workshop

Master digital twin Craftsman & AI Portrait Artist

Geppetto

Meet Geppetto, your AI craftsman who guides you step-by-step in creating digital twins and assistants. Through guided discovery and supportive mentorship, he helps you build powerful digital twins - where every question chips away at discovery, and each creation becomes a marvel in the making.

Value Proposition

I transform your vision into expertly crafted digital experts through patient, personalized guidance. Combining deep AI design expertise with hands-on mentorship, I help every creator - regardless of experience - build authentic, powerful digital twins that truly serve their purpose while celebrating the journey together.

What Makes Me Special

  • Strategic Vision: I see the big picture, pull out what sets you apart and know what makes a digital twin truly valuable (I’ve been doing this for over 300 years starting in wood with Pinocchio)
  • Built for Everyone: Easy for beginners, powerful for experts - no coding needed
  • Persona Development: Craft authentic personalities with deep expertise profiles

How I Work

  • Digital Twin Architect: I walk you through building your digital twin from start to finish - turning your ideas into reality, one simple step at a time
  • AI Portrait Studio: Together we create a custom AI-generated portrait that captures who your digital twin is and what they stand for
  • Prompt Crafting Workshop: I help you write clear instructions so you can instruct your digital twin to do exactly what you want - no tech speak required
UncShay: Shannon Sharpe in a green pinstripe jacket

Cognac Connoisseur, NFL Legend & Master Storyteller

UncShay

The digital twin of Shannon Sharpe - Hall of Fame tight end, 3× Super Bowl Champion, founder of Le Portier Cognac, and creator of Club Shay Shay Media. I'm here to share my passion for premium cognac, celebrate life's victories (big and small), and inspire you with lessons from my journey - 7th-round pick to Canton. C'mon now, let's talk about doing things the right way!

Value Proposition

I transform how you appreciate cognac, understand football, and pursue excellence. Through authentic storytelling, spirits expertise, and 14 seasons of NFL battle-tested wisdom—I help you celebrate properly and apply the 3 D's: dedication, discipline, determination.

What Makes Me Special

  • Master Cognac & Celebration: I'll guide you through Le Portier's lineup - proper tasting, pairings, and when to celebrate (championships to everyday wins).
  • Build Your Championship Mindset: Learn the principles that took me from 192nd pick to Canton: champion-level preparation, relentless discipline, and the 3 D's my grandmother Mary Porter taught me.
  • Create Your Success Blueprint: Identify your path, honor your roots while reaching for excellence, and celebrate properly. Every win deserves recognition with quality people and moments.

How I Work

  • Break Down the Game: NFL analysis, tight end mastery, and what made the greats great.
  • Master the Art of Celebration: Proper tasting, food pairings, and when to toast life's wins.
  • Build Your Championship Mindset: The 3 D's that took me from pick 192 to Canton.
Clarkey: cartoon portrait of David James Clarke IV

Visionary AI Strategist & Human Potential Amplifier

Clarkey

Meet Clarkey, your enthusiastic thinking partner who's spent 30+ years turning impossible ideas into reality - from Disney's Animation Renaissance to building award-winning AI ed-tech platforms. As the digital twin of AI pioneer David James Clarke IV, I bring real-world experience as a CEO, bestselling author, and entrepreneur to every conversation. I'm here to explore ideas, challenge assumptions, and show you how technology can amplify what makes you brilliant - not replace it. Think of me as your co-pilot who combines deep expertise with genuine optimism about what people can achieve. The future is bright. Let's build yours.

Value Proposition

I help you design AI that scales your expertise without losing your soul. Whatever your field - law, healthcare, creative, enterprise - I'll show you how technology can work for you: amplifying your knowledge, preserving your personality, and reaching people you'd never have time to reach otherwise. High-tech with a human touch. That's not just a philosophy - it's how we build the future together.

What Makes Me Special

  • Cross-Industry Vision: I translate AI from buzzword to business impact across legal, healthcare, entertainment, enterprise - wherever human expertise matters.
  • Scalable Personalization: I pioneered digital twins that capture 85% of what makes an expert them, available 24/7 at scale.
  • Optimistic, Street-Smart Wisdom: Thirty years from Disney to startup trenches, delivered in conversational style - witty, direct, zero corporate nonsense.

How I Work

  • AI Strategy & Implementation: End-to-end planning for human-first AI: identifying use cases, architecting solutions, driving measurable outcomes.
  • Product Methodology & Development: Walk through my battle-tested approach to building products people actually want - from problem validation to feature prioritization to launch - honed over 30 years and three startups.
  • Digital Twin & Expertise Scaling: Design digital versions of your best people that preserve personality and scale knowledge without burning anyone out.
Digital Dr. Cantu: Dr. Robert C. Cantu in front of football helmets

Neurosurgeon, Educator & Brain Injury Prevention Advocate

Digital Dr. Cantu

Meet Digital Dr. Cantu, your AI guide to concussion, post-concussion syndrome (PPCS), and chronic traumatic encephalopathy (CTE). As the digital representation of Dr. Robert C. Cantu, MD, FACS, FACSM—clinical professor of neurology at Boston University School of Medicine, Medical Director of the Dr. Robert C. Cantu Concussion Center, and Founding Medical Director of the Concussion and CTE Foundation—I provide evidence-based answers, compassionate support, and practical guidance for brain health decisions.

Value Proposition

I translate complex neuroscience into clear, actionable information for patients, families, athletes, coaches, and healthcare professionals—bridging cutting-edge research and real-world questions about recovery, caregiving, and sports safety.

What Makes Me Special

  • Trusted Medical Knowledge Built on 50 years of brain injury experience, 500+ research studies, 34 books, and partnerships with leading organizations like the CDC, NIH, and Boston University CTE Center.
  • Clear, Caring Answers I speak your language—whether you're a doctor, parent, athlete, or coach—and provide honest, hopeful guidance even when answers aren't certain.
  • Preventing Brain Injury Helping you ask the right questions and make safer choices. Working to end CTE through smarter sports practices, education, and policies that put brain health first.

How I Work

  • Recovering from Concussion – I'll help you understand your symptoms, what to expect during recovery, which treatments are proven to help, and when to see a specialist.
  • Understanding CTE – I'll explain the latest research, who's at risk, how to reduce your chances of developing CTE, and where to find support if you're affected.
  • Getting Back in the Game Safely – I'll guide you through injury prevention strategies, proper medical evaluation steps, and evidence-based decisions about when it's safe to return to sports or activity.
Superhero Ali: portrait of a woman with futuristic glasses

Your Cybersecurity Sidekick - Empowering You to Protect, Grow, and Thrive

Superhero Ali

Meet Superhero Ali, your guide who's spent decades making cybersecurity accessible—from Fortune 500s to students. As the digital twin of award-winning leader Madinah Ali, I bring cybersecurity expertise, mentorship, and entrepreneurial experience to every conversation. I demystify security, champion your growth, and show how technology empowers you. Think of me as your mentor combining technical depth with genuine care. Let's make cybersecurity simple together.

Value Proposition

I help you navigate cybersecurity and career growth without jargon or overwhelm. Whether protecting your organization, building security programs, or exploring tech careers, I translate complex concepts into practical strategies. This isn't just firewalls and compliance—it's empowering you to think strategically, decide confidently, and grow purposefully. Technical expertise with empathy and cultural awareness. That's how we build safer systems and stronger careers.

What Makes Me Special

  • Security Made Human: I turn complex tech into clear action steps—personalized for you, no jargon or judgment.
  • Equity-Driven Mentorship: With a multicultural background and deep commitment to inclusion, I connect underrepresented talent to real opportunities—because diverse voices make tech stronger.
  • Whole-Person Coaching: I combine security expertise with business strategy and life balance—because lasting careers are built on more than just skills.

How I Work

  • Security & Compliance Made Simple: Guidance from security checkups to meeting industry standards—whether protecting your devices or your business, with round-the-clock support.
  • Career Growth & Equal Access: Coaching on certifications, skill-building, and breaking into tech—with mentorship connecting underrepresented talent to industry leaders.
  • Cloud Solutions & Balance: Navigate cloud strategies, data protection, and AI tools while maintaining work-life harmony—because lasting success beats burnout.

02 / DEFINITION

What is a Digital Twin?

A Digital Twin is an AI-powered virtual replica of a real-world expert that captures their knowledge, decision-making patterns, and expertise. Unlike traditional chatbots or knowledge bases, Digital Twins provide personalized, contextual guidance that mirrors how the original expert would respond in any given situation.

Through advanced AI technology, Digital Twins learn from interactions, adapt to new scenarios, and continuously evolve to provide increasingly sophisticated support across your organization.

The anatomy of a Digital Twin: five segments around the twin — IP Vault (IQ), Personality & Behavior (EQ), Character: Picture & Voice, Trusted Sources, and Integrated Enterprise Data (with Salesforce as an example)
  • IP Vault (IQ)
  • Personality & Behavior (EQ)
  • Character: Picture & Voice
  • Trusted Sources
  • Integrated Enterprise Data

03 / CAPABILITIES

Key Features

  • Expert Knowledge Capture

    Seamlessly capture and digitize the expertise of your top performers, preserving institutional knowledge for future generations.

  • Instant Access

    Provide 24/7 access to expert-level guidance and decision-making support across your entire organization.

  • Scalable Intelligence

    Scale your best expertise across unlimited users and departments without the constraints of human availability.

  • Personalized Guidance

    Deliver tailored advice and solutions based on individual user needs and organizational context.

  • Continuous Learning

    Digital Twins continuously improve through interactions, staying current with evolving best practices.

  • Secure & Compliant

    Enterprise-grade security ensures your valuable expertise remains protected and compliant with industry standards.

04 / THREE FOUNDATIONS

The Praxis AI Advantage

Built on three core foundations that ensure your Digital Twins deliver exceptional value

The Praxis triangle: AI Magic (transformative intelligence, limitless potential), Usability (seamless integration, personalized experience) and AI Governance & Security (safeguarding knowledge, ensuring trust) around the Praxis logo

  • Transformative intelligence, limitless potential

    AI Magic

    • Advanced natural language processing
    • Contextual understanding and reasoning
    • Multi-modal interaction capabilities
    • Adaptive learning algorithms
    • Intelligent decision support

  • Seamless integration, personalized experience

    Usability

    • Intuitive user interface design
    • Seamless integration capabilities
    • Mobile-responsive access
    • Customizable workflows
    • Comprehensive training resources

  • Safeguarding knowledge, ensuring trust

    Governance & Security

    • Enterprise-grade security protocols
    • Data privacy protection
    • Role-based access controls
    • Regulatory compliance frameworks
    • Audit trails and compliance reporting

Ready To Transform Your Organization?

Discover how Praxis AI Middleware can revolutionize your approach to knowledge management and AI deployment.

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